Kruger
Wayfinding system and environmental graphic design
Color, joy and order. The wayfinding system organizes and conceptualizes the route.
We designed the wayfinding system for the Kruger corporation. The project consisted of conceptualizing each floor of the K + building by means of a functional chromatic system, on each floor a different color was used to sectorize different areas.
Information signs at the reception of the building
Information signs at the reception of the building
System of signals applied in the selected columns of the building
Transparent acrylic numbers on reception colors
Identification and informative columns for the first floor
Identification and informative columns for the fourth floor
Numbers and colors applied on the stairs of the building
Informative and prohibitive pictograms.
Pictograms, messages and conceptualized spaces were designed for each sector of the building.
Signage for bathrooms
We designed a series of striking and playful graphic concepts with the aim of awakening creativity in the company.
Conceptualization and design of meeting room around the concept of team play
Glasses were used to take advantage of them as strategy boards
The conceptual proposal was designed to generate a tangible sensation with the use of artificial turf
Conceptualization for meeting room with the theme of exploration and search of ideas
Details of the interior of the submarine room
Entrance door to the rocket lift
We played with the interaction of the elevators to create fun playful concepts.
Elevator on the ground floor of the building
Infinite room design
Platinum Award
Creativity International
Awards 2014
Platinum Award. First prize in theWayfinding and Environmental graphics category for Kruger Corporation. Located: United States
Selected Bid 2014
Iberoamerican Design Biennial
Selected for the exhibition and catalog Bid 14 with the Kruger project "Wayfinding and Environmental graphics Design"
See official note
See project