Meninas
Logo and packaging design for han-painted wood dolls.
Meninas® are hand-painted dolls, each one carries a special message to share with the person you want. It is a entrepreneurship started by two sisters in order to generate a product that can spread positive emotions and contribute with each sale to an important social cause, in this case to the SOLCA Volunteering in the city of Loja (Cancer hospital).
We developed a logo and packaging that enhances the concept of the brand. The logo design was based on the concept of union, love, and friendship, generating a symbol that represents the product, the creators, and the objective.
For the packaging, we designed a container box with an exhibition function for the dolls, in this way the packaging is preserved and invites you to collect the meninas®. A generic box was designed for all the dolls complemented with a system of labels of different colors and illustrations of the dolls, the result was a practical, modern, and striking solution for meninas®.